{"id":12587,"date":"2019-09-17T15:54:23","date_gmt":"2019-09-17T13:54:23","guid":{"rendered":"https:\/\/www.barista-warehouse.com\/?p=12587"},"modified":"2019-09-19T12:26:03","modified_gmt":"2019-09-19T10:26:03","slug":"how-wmf-is-serving-up-the-future-of-coffee","status":"publish","type":"post","link":"https:\/\/www.barista-warehouse.com\/en\/how-wmf-is-serving-up-the-future-of-coffee\/","title":{"rendered":"How WMF is serving up the future of coffee"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]In a world of rapid technological change, it is no surprise that the coffee industry is also targeting digital solutions. At the forefront is heavyweight WMF.<\/strong><\/p>\n

By the time WMF started manufacturing commercial coffee machines in 1927, the company was already three-quarters of a century old. Turning out coffee machines was no great leap, says Martin Grupp, WMF\u2019s Vice-President Projects Global Business Unit PCM, and a mechanical engineer by training: the company had long been making household metalware such as pressure cookers and cutlery.<\/p>\n


\nIn the decades since, coffee\u2019s popularity has continued to grow, as has WMF\u2019s global footprint. Today, the German-based firm supplies its professional range of products including superautomatics, specialty machines, and filter coffee machines to the hospitality sector, restaurants, fast-food chains and a bevy of other clients in Europe, Japan, the United States and beyond.
\nThis is a highly competitive arena. And in a world where technology advances ever more quickly, yet where the science behind extracting coffee is little changed, it is the extras that companies can provide that could differentiate the winners from the also-rans.
\nThat\u2019s where WMF\u2019s concept of Digital Coffee comes in.<\/p>\n

\u201cOf course, by that we at WMF don\u2019t mean that the coffee itself is digital,\u201d Grupp says. \u201cIt is still black or white, Americano or cappuccino. What we mean by Digital Coffee is digitalised services, and that is all about lifting what our customers sell to another level.\u201d<\/p>\n

WMF CoffeeConnect<\/strong><\/p>\n

Digital Coffee, then, is about helping WMF\u2019s clients do what they already do \u2013 just better: more efficiently, more reliably and more profitably. It has technology at its heart. In March, WMF will launch a digital platform called WMF CoffeeConnect, an app that clients can access via their smartphone, tablet and computer.
\n\u201cAt the most basic level, we need to fulfil our customers\u2019 needs, and those come down to his or her menu and the number of beverages they make money from,\u201d Grupp says.
\nFor those clients that sign up, the technology underpinning WMF CoffeeConnect will collect, analyse and process performance and service data from WMF\u2019s machines anywhere in the world, using Big Data to shift more coffee.
\n\u201cSpecifically, this solution is about the intelligent handling of that data, which is, after all, the basis for more efficient and more economic business models in the digital age,\u201d he says.
\nDigitisation can bring \u201cmassive economic potential\u201d in this area, says Grupp, in terms of streamlining processes, ensuring costs and handling remain in line with benchmarks, and customising products and offerings in real time. In short, WMF CoffeeConnect is structured to make data meaningful to customers\u2019 businesses. To achieve this, CoffeeConnect has four key components: connecting the machines to a centralised data point; knowing the location of each machine; collating information on repairs and supply levels, and leveraging the knowledge of WMF\u2019s staff involved in maintaining and repairing its machines. \u201cCollecting all of that data makes resolving problems quicker and helps us to avoid other issues too,\u201d says Grupp.<\/p>\n

Setting up a vast internet of things covering many of WMF\u2019s 100,000-plus machines will generate huge amounts of data. When parsed, that should provide customers with significant advantages, as WMF showed in October when it introduced WMF CoffeeConnect at its stand at the Host exhibition in Milan. Visitors saw how WMF CoffeeConnect would help a facilities manager: the app provides a real-time condition report of all the coffee machines in the building, allowing the manager to plan the day efficiently. One machine, for instance, might have run out of coffee beans; another might have jammed.<\/p>\n

\u201cYou can imagine how useful it is to a services manager if the machine tells him that it\u2019s running low on supplies,\u201d says Grupp. \u201cOr if it can tell the facilities manager that its water-tank is broken, and then directly links her to the site where she can buy a replacement water-tank with a tap of the button on her smartphone.\u201d<\/p>\n

And if the manager was unable to fix the problem on-site, they could access the knowledge base through the app or file a service ticket asking the call centre for help. WMF CoffeeConnect will also let the facilities manager know, for instance, how to clean a machine.<\/p>\n

\u201cAfter all, who consults the user manual these days?\u201d he says. \u201cWhat\u2019s useful is providing the particular content of the user manual in the app at the moment where it is needed. Or to take another example: every engineer out there who repairs a machine \u2013 that repair is a solution. Collating this information allows us to provide that solution to others who might have the same problem.<\/p>\n

\u201cThe knowledge base, the text mining, the repair data \u2013 we want to take all of this and combine it with telemetry, with the internet of things, this deep actual knowledge that we have, and provide it to our customers,\u201d he says. \u201cI can tell you that in the conversations I had with our customers at Host, the feedback was great.<\/p>\n

\"\"<\/p>\n

Beyond Maintenance<\/strong><\/p>\n

Useful though that is, WMF CoffeeConnect does more: it monitors what is being sold from which machines, and whether sales are up or down. That allows a food-chain manager, for example, to analyse performance in a particular location and decide whether to add machines or to set up promotions to boost revenues \u2013 all through the app, as visitors to WMF\u2019s stand at Host saw with a hands-on preview of WMF CoffeeConnect.<\/p>\n

\u201cWe showed them the live system \u2013 system-wise, architecture-wise, it\u2019s there,\u201d says Grupp. \u201cPeople understood the value of this business intelligence and the incident management areas that WMF CoffeeConnect provides. Now we need to go deeper, helping our customers use this business intelligence so that they can understand their customers better.\u201d<\/p>\n

The process of trialling and refining WMF CoffeeConnect is already underway.<\/p>\n

\u201cUltimately, we need to be able to adopt new requirements based on feedback, to analyse data quickly and to change the app quickly where needed,\u201d he says.<\/p>\n

Ultimately, Grupp says, WMF CoffeeConnect is about providing WMF\u2019s customer with transparency.<\/p>\n

\u201cAnd that\u2019s really what we want to show. It means we can better understand what is happening with someone\u2019s coffee machine, and it lets us know how we can help the customer if something is abnormal.\u201d<\/p>\n

All of which raises the question: In this fast-changing environment, what technological advancement is WMF looking at next?<\/p>\n

\u201cWe ask that internally and we ask IT companies what is close to broad usage, and it\u2019s Augmented Reality for sure,\u201d he says. \u201cTake Apple\u2019s new operating system \u2013 it has AR capability, and we can see this technology is picking up and becoming easier to make use of. The vision is that by 2019 or 2020, depending on the circumstances, we will be getting the most out of that technology.\u201d<\/p>\n

For now, though, Grupp and his team are focused on refining WMF CoffeeConnect ahead of its launch. Grupp is confident it will be well received.<\/p>\n

\u201cAnd why? Because our guiding principle all along was to ask the customer what they need, and only then to look at what IT solutions could provide that,\u201d he says. \u201cThis is the process that has brought us to WMF CoffeeConnect. We were always thinking: \u2018What is the added value for them?\u2019 At the end of the day, how can we help our customers to make more money?\u201d[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text]In a world of rapid technological change, it is no surprise that the coffee industry is also targeting digital solutions. At the forefront is heavyweight WMF. By the time WMF started manufacturing commercial coffee machines in 1927, the company was already three-quarters of a century old. Turning out coffee machines was no great leap, says […]<\/p>\n","protected":false},"author":3,"featured_media":12584,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[590],"tags":[600,644,593,645,643,642,594,598,601,597,599],"class_list":["post-12587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases","tag-auto-steam","tag-business","tag-coffee-machine","tag-coffee-machine-maintenance","tag-coffee-solutions","tag-coffee-systems","tag-dispensing-temperature","tag-dynamic-coffee-assist","tag-fully-automatic-machines","tag-wmf-coffeeconnect","tag-wmf-espresso"],"yoast_head":"\nWMF 9000 F automatic filter coffee machine - Barista-Warehouse.com<\/title>\n<meta name=\"description\" content=\"WMF 9000 F automatic filter coffee machine is the ideal choice for any restaurant owners and caterers who need to produce large quantities of delicious coffee and 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